📲 Weekly Story: Life Outside Real Estate
🎯 Strategy
Your content doesn’t always have to be about real estate—sometimes the best way to build trust is by letting people see you as a person. Sharing your hobbies, daily routines, wellness habits, family moments, or small-town favorites helps followers connect with you on a personal level and keeps your brand relatable.
⏰ Time to Create:
5 - 10 minutes
💡 No need to be polished—people want the real you.
📸 What to Post:
• Use pictures from your camera roll—we know you’ve got house pics, showing snaps, or listing previews saved!
💡 No need to overthink it—real photos = Connection
🪄 Life Outside Real Estate Post Ideas
1. Family & Kids
Share a weekend activity with your kids (sport games, biking, baking)
Snap a quick story of a school drop-off or bedtime routine with a light, fun caption.
Highlight a family tradition or local outing (pumpkin patch, small-town fair).
2. Health & Wellness
Show your daily movement routine (walking the dogs, yoga, quick home workouts).
Share your favorite healthy breakfast or snack.
Snap a coffee post and pair it with a tip about how you stay energized through busy days.
Talk about a mental health habit—journaling, meditation, or reading.
3. Hobbies & Passions
Gardening or taking care of houseplants (before/after photos).
Painting, crafting, or DIY home projects.
Cooking or trying a new recipe—include the final plated meal.
Outdoor hobbies—hiking, fishing, or running around your town.
Volunteer work or community service—showing local involvement.
4. Daily Life Moments
Morning routine—coffee, journaling, planning the day.
Afternoon work break—walking your dog, stretching, or grabbing lunch at a local spot.
Weekend rituals—family walks, porch reading, or quiet downtime.
Funny or relatable small moments (kids interrupting work, pets on the keyboard).
5. Local Lifestyle
Favorite local restaurant or small-town business you visit regularly.
Scenic spots in your town you go to for a mental reset.
Seasonal activities—apple picking, pumpkin ect.
6. Behind-the-Scenes Personal
How you unwind after work (music, shows, reading, puzzles).
What’s on your nightstand—books, water, a journal.