Weekly Story - FAQ (Copy)
📲 FAQ Story Prompt: Speak to Your Audience
🎯Strategy Tip:
Think about a real question your clients ask. Not just general questions—what does your target client need to know? Are they…
First-time buyers?
VA loan eligible?
Looking for land or farm properties?
Buying a second home in a mountain/lake area?
Buyers for a Commercial property?
You can absolutely serve more than one group—but talk to just one audience at a time in each FAQ story. This makes your content way more relatable and helps the right people feel like you’re speaking to them.
Reel - Lead Gen for Sellers (Copy)
🎯 STRATEGY:
Turn Buyer Needs into Seller Leads.
This isn’t just a post—it’s a lead magnet in disguise. You’re spotlighting real buyer needs (or a few general examples) and asking your audience if they—or someone they know—might have a home that fits the bill.
It builds trust, signals you're actively working, and encourages your sphere to think: “Wait... maybe it’s time for me to sell.”
Perfect for:
✅ Agents working with active buyers
✅ Agents who want to attract listings without being pushy
✅ Agents building a brand around matchmaking and relationships
Weekly Story: Listing Update (Copy)
📲 Listing Update Story Formula for Realtors
Stories are perfect for quick updates—because not everyone sees your feed posts! Use this format to keep your audience in the loop without overthinking it.
🎯 Strategy:
Stories help you boost visibility for real estate updates like open houses, price drops, under contract homes, and recent sales. Repeating this info in Stories (in fresh, casual ways) helps keep your listings top of mind—without being salesy.
Real Estate Update: Repost a Listing (Copy)
📣 Listing Post Strategy: A Template for Every Stage
Start here: Go through your listing (or listings!) this week and ask yourself — What part of this story can I share?Whether it’s just listed, under contract, or recently sold, there’s always something valuable to post.
Think of this as your plug-and-play marketing plan for every listing.
These templates are designed to help you market your properties strategically, not randomly — using just one intentional post per phase of the listing:
New Listing
Open House
Repost (because not everyone sees it the first time!)
Price Reduction (if needed)
Under Contract
Sold Announcement
Each template gives you clear direction on what to say, how to say it, and which photos to use — so you can confidently market your listings in the best light and with minimal guesswork.
This is smart, repeatable marketing — not just another post.
Weekly Story - Day in the Life (Copy)
📲 Weekly Story: Day in the Life – Realtor Edition
🎯 Strategy
“Day in the Life” stories build trust fast — people want to work with someone real, relatable, and professional. This type of content shows off your work ethic and your personality in a behind-the-scenes way.
You're not just selling homes — you're managing clients, solving problems, and juggling it all like a pro. Sharing your day builds connection with future clients who’ll feel like they already know you.
Reel - But make it funny (Copy)
REEL POST: Real Estate - but make it funny
🎯 STRATEGY:
This is your challenge post—designed to get you out of your comfort zone in the best way. We’re leaning into humor, because funny = relatable = memorable.
In 2025, the algorithm heavily favors short, entertaining content that sparks reactions, shares, and saves. You don’t need a punchline—just a moment your audience sees themselves in. That’s what builds brand trust without being boring or salesy.
Perfect for:
Agents tired of sounding stiff or salesy
Agents trying to grow reach and engagement
Agents who want to show personality but don’t know where to start
Weekly Story - Real Estate Polls (Copy)
📲 Weekly Story : Real Estate Polls
🎯 Strategy
Polls are a fun, low-pressure way to get to know your audience and boost engagement. Even if you don’t get a ton of votes at first—keep going! You’re building trust and sparking conversations over time.
👀 Need help setting this up?
Watch the tutorial above to see exactly how to:
• Add a poll to Stories
• View the results
• Message people who voted (hello, warm leads!)
Reel - Market Update (Copy)
B-ROLL REEL: Local Market Update – { Current Month in 10 Seconds }
🎯 STRATEGY:
This is a low-pressure, high-value reel that keeps your audience informed. Most people want to know what’s going on with the market—but they don’t want to read a boring report. This format makes it visual, digestible, and easy to engage with.
Perfect for:
Agents who want to position themselves as the go-to local expert
Building credibility without talking on camera
Reaching both buyers and sellers in one post
Reel - Market Update
B-ROLL REEL: Local Market Update – { Current Month in 10 Seconds }
🎯 STRATEGY:
This is a low-pressure, high-value reel that keeps your audience informed. Most people want to know what’s going on with the market—but they don’t want to read a boring report. This format makes it visual, digestible, and easy to engage with.
Perfect for:
Agents who want to position themselves as the go-to local expert
Building credibility without talking on camera
Reaching both buyers and sellers in one post
Weekly Story - Real Estate Polls
📲 Weekly Story : Real Estate Polls
🎯 Strategy
Polls are a fun, low-pressure way to get to know your audience and boost engagement. Even if you don’t get a ton of votes at first—keep going! You’re building trust and sparking conversations over time.
👀 Need help setting this up?
Watch the tutorial above to see exactly how to:
• Add a poll to Stories
• View the results
• Message people who voted (hello, warm leads!)
Reel - But make it funny
REEL POST: Real Estate - but make it funny
🎯 STRATEGY:
This is your challenge post—designed to get you out of your comfort zone in the best way. We’re leaning into humor, because funny = relatable = memorable.
In 2025, the algorithm heavily favors short, entertaining content that sparks reactions, shares, and saves. You don’t need a punchline—just a moment your audience sees themselves in. That’s what builds brand trust without being boring or salesy.
Perfect for:
Agents tired of sounding stiff or salesy
Agents trying to grow reach and engagement
Agents who want to show personality but don’t know where to start
Weekly Story - Day in the Life
📲 Weekly Story: Day in the Life – Realtor Edition
🎯 Strategy
“Day in the Life” stories build trust fast — people want to work with someone real, relatable, and professional. This type of content shows off your work ethic and your personality in a behind-the-scenes way.
You're not just selling homes — you're managing clients, solving problems, and juggling it all like a pro. Sharing your day builds connection with future clients who’ll feel like they already know you.
Real Estate Update: Repost a Listing
📣 Listing Post Strategy: A Template for Every Stage
Start here: Go through your listing (or listings!) this week and ask yourself — What part of this story can I share?Whether it’s just listed, under contract, or recently sold, there’s always something valuable to post.
Think of this as your plug-and-play marketing plan for every listing.
These templates are designed to help you market your properties strategically, not randomly — using just one intentional post per phase of the listing:
New Listing
Open House
Repost (because not everyone sees it the first time!)
Price Reduction (if needed)
Under Contract
Sold Announcement
Each template gives you clear direction on what to say, how to say it, and which photos to use — so you can confidently market your listings in the best light and with minimal guesswork.
This is smart, repeatable marketing — not just another post.
Weekly Story: Listing Update
📲 Listing Update Story Formula for Realtors
Stories are perfect for quick updates—because not everyone sees your feed posts! Use this format to keep your audience in the loop without overthinking it.
🎯 Strategy:
Stories help you boost visibility for real estate updates like open houses, price drops, under contract homes, and recent sales. Repeating this info in Stories (in fresh, casual ways) helps keep your listings top of mind—without being salesy.
Reel - Lead Gen for Sellers
🎯 STRATEGY:
Turn Buyer Needs into Seller Leads.
This isn’t just a post—it’s a lead magnet in disguise. You’re spotlighting real buyer needs (or a few general examples) and asking your audience if they—or someone they know—might have a home that fits the bill.
It builds trust, signals you're actively working, and encourages your sphere to think: “Wait... maybe it’s time for me to sell.”
Perfect for:
✅ Agents working with active buyers
✅ Agents who want to attract listings without being pushy
✅ Agents building a brand around matchmaking and relationships
Weekly Story - FAQ
📲 FAQ Story Prompt: Speak to Your Audience
🎯Strategy Tip:
Think about a real question your clients ask. Not just general questions—what does your target client need to know? Are they…
First-time buyers?
VA loan eligible?
Looking for land or farm properties?
Buying a second home in a mountain/lake area?
Buyers for a Commercial property?
You can absolutely serve more than one group—but talk to just one audience at a time in each FAQ story. This makes your content way more relatable and helps the right people feel like you’re speaking to them.
Local Business Highlight
✨ Liking this sneak peek?
Imagine having this kind of support every single week— easy ideas, step-by-step guidance, and a plan that actually works (even with zero listings).
🎯 The Social Media Blueprint Membership gives you one post + one story idea every week—plus tutorials, templates, and coaching to help you build your brand without the burnout.
👉 Ready to stop guessing and start growing?
💡Weekly Story
✨ Liking this sneak peek?
Imagine having this kind of support every single week— easy ideas, step-by-step guidance, and a plan that actually works (even with zero listings).
🎯 The Social Media Blueprint Membership gives you one post + one story idea every week—plus tutorials, templates, and coaching to help you build your brand without the burnout.
👉 Ready to stop guessing and start growing?
Real Estate Update
✨ Liking this sneak peek?
Imagine having this kind of support every single week— easy ideas, step-by-step guidance, and a plan that actually works (even with zero listings).
🎯 The Social Media Blueprint Membership gives you one post + one story idea every week—plus tutorials, templates, and coaching to help you build your brand without the burnout.
👉 Ready to stop guessing and start growing?
💡Weekly Story
✨ Liking this sneak peek?
Imagine having this kind of support every single week— easy ideas, step-by-step guidance, and a plan that actually works (even with zero listings).
🎯 The Social Media Blueprint Membership gives you one post + one story idea every week—plus tutorials, templates, and coaching to help you build your brand without the burnout.
👉 Ready to stop guessing and start growing?
B-Roll FAQ Reel
✨ Liking this sneak peek?
Imagine having this kind of support every single week— easy ideas, step-by-step guidance, and a plan that actually works (even with zero listings).
🎯 The Social Media Blueprint Membership gives you one post + one story idea every week—plus tutorials, templates, and coaching to help you build your brand without the burnout.
👉 Ready to stop guessing and start growing?
💡Weekly Story
✨ Liking this sneak peek?
Imagine having this kind of support every single week— easy ideas, step-by-step guidance, and a plan that actually works (even with zero listings).
🎯 The Social Media Blueprint Membership gives you one post + one story idea every week—plus tutorials, templates, and coaching to help you build your brand without the burnout.
👉 Ready to stop guessing and start growing?
About You Post
✨FREE POST IDEA ✨
Strategy: "About You" Post
An “About You” post is a great way to build trust by sharing your personality, values, or story. It helps people connect with you and makes you more memorable—turning followers into future clients.
Why it matters: Social media is often the first or second touchpoint with a potential client. Maybe they got your name from a friend or found you online. Either way, they’re checking you out—and you’ve got just a few seconds to make a strong impression.
💡Weekly Story
✨FREE STORY IDEA ✨
📲 WEEKLY STORY PROMPT: Real Estate Polls
🧐 Strategy
Polls are a fun, low-pressure way to get to know your audience and boost engagement. Even if you don’t get a ton of votes at first—keep going! You’re building trust and sparking conversations over time.
👀 Need help setting this up?
Watch the tutorial above to see exactly how to:
• Add a poll to Stories
• View the results
• Message people who voted (hello, warm leads!)
Halloween
Showing up on your feed without a perfectly styled image or having an informative caption is a great way to connect with your audience and show them …you’re human too!
Fall Traditions or Halloween
Showing up on your feed without a perfectly styled image or having an informative caption is a great way to connect with your audience and show them …you’re human too!
Reel 2 - Weekly Recap
People enjoy seeing interior design behind-the-scenes content because it offers insight into the creative process and provides a sense of connection with designers and their expertise.
Educational Material Post
It is important for interior designers to share educational posts about interior design on Instagram to establish their expertise, build trust with their audience.
Styled vs Stock Photo
This type of post shows your expertise in how you style products. Don’t be afraid to take and post images of your designs in the progress stage!
Reel 1 - Educational Reel
As mentioned before, educational posts can help your followers learn more about interior design and appreciate the expertise you bring to your projects as an interior designer.