📲 Weekly Story :Talk-to-Camera Myth-Busting

🎯 Strategy

Bust a real estate myth on camera and position yourself as the trusted expert. Talking to the camera helps your audience get to know, like, and trust you faster — even if just 15–30 seconds at a time.
Don't worry about perfection. Show up as yourself and speak like you're talking to a friend.

👀 Need help showing up on camera?

Watch the tutorial above to see how to:

• Film a vertical, face-to-camera story
• Save & trim clips inside Instagram
• Add simple captions or stickers
• Post confidently (even if you’re nervous!)

⏰ Time to Create:

20–30 minutes

Film one take (or a few short clips), say it like you would to a client or friend, and upload to Stories.

🎯 Bonus:

Add these stories to a Highlight so new followers can binge your best tips anytime.
📌 Not sure what Highlights are or how to use them? Watch the tutorial above for a step-by-step walkthrough of setting them up on Instagram!

🎤 What to Post:

• Use your front-facing camera
• Keep it casual—car, kitchen, walking into a showing? All good!
• Speak directly to the camera (like FaceTiming a client)
• Add a myth as on-screen text to grab attention
• Wrap with a CTA like “Have questions? DM me!”

💡 Myth-Busting Prompts (Choose 1–2 to start):

1. “You need 20% down to buy a house.”
   → Bust the myth + explain current financing options.

2. “I should wait until rates drop.”
   → Share why waiting could cost buyers more.

3. “You don’t need an agent to buy a home.”
   → Educate on how representation protects the buyer.

4. “Zillow says my house is worth $X — so it must be right.”
   → Talk about local pricing + real market data.

5. “It’s not a good time to sell.”
   → Explain how timing is personal and depends on goals.

6. “Open houses sell homes.”
   → Talk about the actual strategies that get offers.

7. “Selling ‘as-is’ means I don’t have to do anything.”
   → Clarify what still helps: decluttering, staging, good photos.

8. “Agents just unlock doors.”
   → Break down all the work behind the scenes.

9. “I can’t buy and sell at the same time.”
   → Share how you guide clients through that exact process.

🔁 Pro Tip:

Use your own voice. The goal is connection over perfection.
The more often you do this, the easier (and more effective) it gets.